Custom & Private™ is a New York Family Owned & Managed Tour Company

How We’re Different and Better

  1. Deposit not required* providing your credit card info, as your gesture of commitment, books your tour.
  2. Extend your tour, if you wish, without a prior commitment to do so.
  3. Your tour starts and ends at time and place you wish.**
  4. We provide Luxury vans, such as Mercedes, for groups larger than four. It’s more comfortable, better views, a superior experience compared to an SUV.
  5. Let’s create your itinerary together, if you wish. All tours are custom and private.
  6. We purchase excursion tickets, for observation decks, Statue of Liberty cruise, etc. in advance, saving valuable tour time.
  7. We minimize or eliminate walking entirely if requested, accommodating those with mobility challenges. Our fleet includes vehicles with mechanical lifts enabling us to transport motorized scooters and mobility devices.
  8. Our tours are engaging and conversational. There are no scripted speeches. We present the story in the most amusing way making it all come alive!
  9. Sales tax in NYC for private tours does not exist! “Caveat emptor”
  10. We have over 500 reviews with 99% 5 stars! No other private tour provider in New York City can make that statement.
  11. We speak English, Spanish, French, Italian, Portuguese, Russian, German, and Japanese.

* Get details
** In Manhattan. Additional charges outside of Manhattan vary

“If it isn’t fun, memorable and informative it’s not a tour!”